What you'll be doing...
- Own messaging, positioning, segmentation, content, and go-to-market plans for technical audiences for our enterprise business. You will also work to align this technical messaging with Visier’s global messaging and marketing strategy.
- Act as the subject matter expert for the People Data Platform (APIs, SDKs), and Visier technologies. This includes the buyer journey surrounding technical products.
- Understand and translate industry insights to influence product and go-to-market strategy by conducting market research, participating in customer briefings, and analyzing metrics.
- With our Marketing team, develop a strategy to drive awareness and demand for various People Data Platform initiatives (campaigns, social/digital media, roundtables, regional events and webinars, third-party activations, account-specific initiatives, strategic partnerships, and more)
- Develop content for external marketing channels (blog posts, e-books, presentations, 1-pagers, thought leadership) as well as for go-to-market.
- Most importantly, you will be an evangelist and cross-functional leader to drive business results for Visier in collaboration with other key stakeholders.
What you'll bring to the table...
- SaaS platform or developer marketing experience.
- A passion for technology, a desire to build relationships and an ability to influence stakeholders to achieve positive outcomes
- Ability to easily transition from high-level strategic thinking to creative and detailed execution
- Experience driving the product strategy and roadmap for platform products.
- A "make it happen" mindset with a bias for action and ability to execute quickly, juggling multiple deliverables
- Strong oral and written communication skills, necessary to articulate technical concepts to non-technical audiences and interact directly with customers/prospects as required.
- Ability to partner with other functions such as data science, engineering, user experience, and the broader Alpine team.
Most importantly, you share our values...
- You roll up your sleeves
- You make it easy
- You are proud
- You never stop learning
- You play to win
The base pay range for this position in Canada is $103k - $138k / year.
The compensation offered will be determined by factors such as relevant qualifications, experience, knowledge and skills. Many of our positions are eligible for additional types of compensation (e.g., commission plans, bonus, etc.) which our Talent Acquisition team will share with you if you interview for the role.
