Social Media Specialist - Meme and Creative video

Description

Responsbilities:

Harness the trends on the internet and capitalize on them to increase impressions and engagement

Work closely cross-functionally with design, content, performance marketing, product and other teams

Design, execute and help with large social campaignsHelp with managing end-to-end across Binance social accounts

Working with the wider global social team and with external departments, including product and partnerships, to promote and build the brand of Binance

Assisting the team across platforms to think of creative ideas, both for general posts and campaigns

Measure, report, and analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations in order to improve future performance

Requirements:

Native or fluent English language is a must

Proficient Mandarin is a plus

Possessing a keen aesthetic sense, one has the ability to independently create memes, four-frame cartoons, and/or videos.

Experience in the video, media, and/or entertainment industry working with agencies, creators, or digital media companies

Deep expertise of the digital media landscape and capable of identifying internet trends and/or opportunities for content

Exceptional creativity in content ideation

Minimum 5-10 hours per week commitment