Description
Marketing Managers are responsible for building integrated marketing campaigns that drive pipeline for the sales team. They are focused on driving high-quality account engagement through the marketing/sales funnel that results in bookings and revenue for the business. Marketing Managers are results-driven, creative and data-driven. They partner with sales, BDRs and across functions to ensure that our resources are maximized to drive new business at every touchpoint. They participate in regular team meetings and brainstorms and provide meaningful, actionable data to leadership.
Marketing Managers are responsible for building integrated marketing campaigns that drive pipeline for the sales team. They are focused on driving high-quality account engagement through the marketing/sales funnel that results in bookings and revenue for the business. Marketing Managers are results-driven, creative and data-driven. They partner with sales, BDRs and across functions to ensure that our resources are maximized to drive new business at every touchpoint. They participate in regular team meetings and brainstorms and provide meaningful, actionable data to leadership.
What you'll do:
Manage the relationships with our key partners to develop and execute co-marketing strategic campaigns that drive partner-sourced pipeline for our sales teamsPlan and execute all logistics and tactics for large tradeshows as well as smaller bespoke regional eventsBuild strong relationships with key partner contacts at various levels, acting as the primary point of contact regarding partner marketing initiatives and strategiesBuild and deploy short- and long-term multi-channel campaigns to drive pipelineCraft compelling copy for email and webinar programs that drives relevant engagement across our key audiencesWork closely with key sales leaders to create campaign plans that align to the needs of the segmentsManage a calendar of marketing activities and internal communication about marketing program plans and historical performanceContinuously optimize partner marketing strategies based on performance data and market trends.Manage budget for all partner marketing related activities#LI-LH1#LI-Remote
What we're looking:
Bachelor’s Degree required. Marketing or Business Degree is preferredMinimum 5+ years in B2B SaaS, revenue-generating roleAbility to manage budgets and analyze reportingProven history of creating and executing omni-channel campaign strategiesExcellent written and verbal communication, editing and proofreading skillsProficiency Google Docs/Microsoft Office Suite (Word, Excel, PowerPoint)Organizational and planning skillsExperience with Marketing Automation systemsProficiency in SalesforceExperience with Google Analytics
Please mention that you found this job on remotewlb.com. Thanks & good luck!
