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Senior Marketing Data Analyst, Muscle Booster

Poland
Marketing

Who are we?

Welcome to Welltech – a global leader in Health & Fitness mobile applications. With over 200 million installs and a suite of five innovative apps, we're dedicated to enhancing the health and well-being of millions worldwide. Over the past six years, our diverse and passionate team of over 700 professionals has been driving this mission forward. From intuitive nutrition trackers to groundbreaking fitness solutions, we empower individuals on their transformative journey toward optimal health and happiness.

Why Welltech?

Imagine making a global impact on health and wellness as part of our team! At Welltech, we aspire to become proactive wellness partners for our users, being in an ongoing process of training ourselves to become one. 

  • We grow together

  • We lead by example no matter what your role is

  • We drive by results 

  • We are well-makers

What We're Looking For

We are looking for a Marketing Data Analyst, who will empower our Marketing and Analytics team for Muscle Booster to make the best decisions, from identify the right audience, channels and strategies to support user acquisition.

Key Responsibilities:

  • Carry out complex analysis of datasets and conduct appropriate data validation

  • Work with business requirements, detail them into analytical reports/ad-hocs

  • Create dashboards and reports, define key metrics and monitor the integrity and validity of the data reported

  • Reviewing marketing results to improve performance (like revenue increase, reach, or engagement)

  • Collaborate with team members on business results and drive the impact of data-driven decisions 

Required skills:

  • At least 5 years in Marketing/Data analyst role

  • Strong knowledge of SQL

  • Experience with visualization tools such as Looker/Tableau/etc

  • Understanding of marketing metrics, funnels, cohort analysis, A/B testing

  • Strong analytical and creative thinking skills and the ability to clearly articulate approach, process, and results

  • Able to communicate effectively in English

  • Understanding of UA funnel (knowledge how to work with Facebook, and Google)

  • Ability to work on several projects at a time, plan, prioritize and meet deadlines

  • LTV calculations for the subscription monetization model

  • A/B test planning, preparations, and analysis. 

Nice to have:

  • Familiarity with Appsflyer, Adjust, GA, Firebase, SKAdNetwork

  • Knowledge of Python (numpy, pandas, scikit-learn, etc.)

  • Knowledge of data design/ data modeling

Candidate journey

⭕️ Recruiter call --> ⭕️ Meet a team member --> ⭕️ Skills assessment--> ⭕️ Meet the Leadership team

Why You'll Love Working at Welltech:

  • Competitive Salary & Benefits: Your skills and experience are highly valued in our compensation package.

  • Inclusive Culture: We foster a supportive and engaging environment where everyone feels supported and inspired.

  • Growth & Flexibility: We offer opportunities for career advancement, flexible work arrangements, and a healthy work-life balance.

  • Innovation & Creativity: We encourage initiative and innovation, giving you the autonomy to drive positive change and shape the future of health and wellness.

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