Who are we?
Welcome to Welltech – a global leader in Health & Fitness mobile applications. With over 200 million installs and a suite of five innovative apps, we're dedicated to enhancing the health and well-being of millions worldwide. Over the past six years, our diverse and passionate team of over 700 professionals has been driving this mission forward. From intuitive nutrition trackers to groundbreaking fitness solutions, we empower individuals on their transformative journey toward optimal health and happiness.
Why Welltech?
Imagine making a global impact on health and wellness as part of our team! At Welltech, we aspire to become proactive wellness partners for our users, being in an ongoing process of training ourselves to become one.
We grow together
We lead by example no matter what your role is
We drive by results
We are well-makers
What We're Looking For
We are seeking a Senior Marketing Data Analyst to support our Creative Studio team to measure the impact of our creative assets in driving user acquisition.
Key Responsibilities:
Analyze the performance of creative assets (images, videos, graphics) across multiple marketing channels to identify trends and optimization opportunities and bring recommendations to the creative team for improving the effectiveness and conversion based on data.
Develop and maintain dashboards that track the performance of creative assets, providing regular updates and performance reports.
Work closely with creative directors, designers, and copywriters to ensure that marketing assets are aligned with data-driven insights and audience behavior.
Ensure data accuracy and maintain a high level of attention to detail in all reporting and data management tasks
Required skills:
Minimum of 5 years of experience in similar roles.
Experience working with creative and marketing teams to improve campaigns.
Strong knowledge of SQL skills for data manipulation and analysis and experience with visualization tools such as Looker/Tableau/etc
Strong analytical and creative thinking skills and the ability to clearly articulate approach, process, and results
Able to communicate effectively in English
Nice to have:
Familiarity with Appsflyer, Adjust, GA, Firebase, SKAdNetwork
Knowledge of Python (numpy, pandas, scikit-learn, etc.)
Knowledge of data design/ data modeling
Candidate journey
⭕️ Recruiter call --> ⭕️ Meet a team member --> ⭕️ Skills assessment--> ⭕️ Meet the Leadership team
Why You'll Love Working at Welltech:
Competitive Salary & Benefits: Your skills and experience are highly valued in our compensation package.
Inclusive Culture: We foster a supportive and engaging environment where everyone feels supported and inspired.
Growth & Flexibility: We offer opportunities for career advancement, flexible work arrangements, and a healthy work-life balance.
Innovation & Creativity: We encourage initiative and innovation, giving you the autonomy to drive positive change and shape the future of health and wellness.