Why you'll love this role
As the Senior Manager, Paid Search & Shopping, you will be a key player in shaping and executing our international digital advertising strategy. This role demands a seasoned professional with a proven track record in managing large and dynamic international product feeds, particularly within Paid Shopping, and a deep understanding of the Paid Search landscape. This individual must have a strong connection with data and results and help work cross-functionally to design and implement tests and report results. Your scope will include overseeing product feed structure and delivery health, channel pacing and results, and ongoing forecasting and financial alignment. In this role, you will work closely with channel leaders across Paid Programmatic, Streaming, and Social and manage the workflow and career progression of 1-2 direct reports.
What you’ll do
- Lead the strategic development and execution of international Paid Shopping campaigns, managing large and dynamic product feeds to maximize performance and ROI.
- Oversee the Paid Search program, ensuring effective optimization strategies and continuous improvement in line with business objectives.
- Collaborate closely with the data analytics and finance teams to integrate data-driven insights into campaign strategies and budget allocation.
- Manage, mentor, and develop a team of 1-2 direct reports, fostering a collaborative, high-performance work environment.
- Implement A/B testing methodologies to optimize ad copy, landing pages, and other campaign elements.
- Stay current on industry trends, search engine algorithms, and emerging technologies to drive innovation in the Paid Search and Shopping space.
- Provide regular performance reports to senior leadership, offering insights and recommendations for improvement.
About you
- Minimum of 7 years of experience in Paid Shopping
- Minimum of 3 years of experience in Paid Search
- Prior experience leading a team
- Proven expertise in working with extensive and dynamic international product feeds.
- In-depth understanding of Paid Search best practices and strategies.
- Strong analytical skills and the ability to translate data into actionable insights.
- Experience working closely with data analytics and finance teams to drive performance improvements.
- Excellent leadership skills with the ability to inspire and develop a high-performing team.
- Exceptional organizational and project management abilities in a fast-paced environment
Nice-to-have
- Bachelor's degree
- Ecommerce marketplace or retail industry experience
- A combination of in-house and agency experience
Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.
Pursuant to the various pay transparency laws/acts, the base salary range is $120,000 to $140,000 plus opportunities for benefits (e.g., medical, dental), equity and discretionary bonuses. Compensation is dependent on geography and may vary.
