Impact In This Role
The Sr. Account-Based Marketing Manager will accelerate Fictiv’s growth through different styles of targeted, account-based marketing, driving incremental revenue and new user acquisition for the company.
You will report to the VP, Growth Marketing.
What You’ll Be Doing
- Responsible for Fictiv’s ABM from strategy to execution and collaborate closely with sales to develop and analyze segment research to inform learnings and future strategies
- Prioritize and deploy the proper ABM tactics to the target market to maximize ROI
- Own the end-to-end marketing for the identified segments, and work directly with the rest of the marketing team to develop a marketing plan and generate relevant content
- Responsible for the tracking and reporting out of its marketing efforts across the broader team and to upper management
Desired Traits
- 5+ years of B2B ABM marketing experience; business degree preferred
- Experience in manufacturing space a plus
- Expert at 1:Many, 1:Few, and 1:1 types of ABM marketing
- Well versed in A/B testing and experience executing them
- Experience building insightful and actionable dashboards and reports
- Great track record of building high level strategies and executing them
- Data oriented and a creative, strategic, and critical thinker
- Excellent verbal, written, and presentation communication skills
- Strong project management abilities and able to hit deadlines on multiple simultaneous projects
- Thrives in a fast paced start-up environment, and is comfortable with ambiguity
Perks and Benefits
- Competitive medical, dental, and vision insurance
- 401K plan
- Monthly Virtual Work stipend for things like food, internet, travel, pet care, health and wellness
- Annual Education stipend
- Parental leave programs
- Paid volunteer days
- Onboarding setup, including: standing desk, laptop, monitor, and chair, and a stipend for additional items such as headphones, blue light glasses, or any other ergonomic supplies you may want or need
- And much, much more!
Salary Range:
Base: $110,000 to $150,000 per year, depending upon experience
Variable: $25,000 to $60,000 per year, depending upon experience
Physical Demands
While performing the duties of this job, the employee routinely is required to sit; walk; talk and hear; use hands to keyboard, fingers, handle, and feel; stoop, kneel, crouch, twist, crawl, reach, and stretch.The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Fictiv is continuing to expand our remote US workforce. Applicants from the following states are eligible to apply:
Arizona (AZ), California (CA), District of Columbia, (DC), Delaware (DE), Florida (FL), Georgia (GA), Hawaii (HI), Iowa (IA), Illinois (IL), Indiana (IN), Kansas (KS), Massachusetts (MA), Maryland (MD), Michigan (MI), Minnesota (MN), Missouri (MO), North Carolina (NC), New Hampshire (NH), New Jersey (NJ), Nevada (NV), Ohio (OH), Oregon (OR), South Carolina (SC), Texas (TX), Tennessee (TN), Utah (UT), Virginia (VA), Washington (WA), West Virginia (WV), Wisconsin (WI), Wyoming (WY)
Interested in learning more? We look forward to hearing from you soon.