Description
The Performance Specialist Lead will develop rigorous measurement and optimization strategies to maximize campaign performance across a variety of channels and marketing objectives,. You will act as a trusted advisor to the Sales and Account Management teams on complex campaigns, as well as work directly with select, high-profile accounts. Success in this role will require deep platform expertise, and the ability to explain complex concepts to diverse audiences and stakeholders.
The ideal candidate for this role is highly data-driven, customer-focused, and passionate about driving great results for clients. You will create industry-leading measurement and optimization strategies, drive revenue growth, and demonstrate thought-leadership inside and outside the company. Success in this role will require adaptability, creative problem-solving, and a growth mindset.
StackAdapt is a Remote First company. We are open to candidates located anywhere in the United States or Canada for this position.
The Performance Specialist Lead will develop rigorous measurement and optimization strategies to maximize campaign performance across a variety of channels and marketing objectives,. You will act as a trusted advisor to the Sales and Account Management teams on complex campaigns, as well as work directly with select, high-profile accounts. Success in this role will require deep platform expertise, and the ability to explain complex concepts to diverse audiences and stakeholders.
The ideal candidate for this role is highly data-driven, customer-focused, and passionate about driving great results for clients. You will create industry-leading measurement and optimization strategies, drive revenue growth, and demonstrate thought-leadership inside and outside the company. Success in this role will require adaptability, creative problem-solving, and a growth mindset.
StackAdapt is a Remote First company. We are open to candidates located anywhere in the United States or Canada for this position.
What you'll be doing:
Create best practices to maximize campaign performance across various campaign goals, channels and marketing objectivesDevelop measurement frameworks and consult internal stakeholders on implementationProvide campaign management and optimization consultation to internal stakeholders and for selected key strategic clients Provide trading managed service offering for high profile performance accounts or other complex areas of tradingPartner with programmatic analysts to create reporting and analytics solutions enabling faster insights and better campaign performanceTroubleshoot advanced technical problems including performance issues, measurement discrepanciesCollaborate with engineers, data scientists and product managers to solve complex technical problems; lead and advise on testing new product features and build best practices and compelling value statements for GTM motions Partner with and inform Product on platform enhancements and automation needs for better campaign performance Partner with Revenue Enablement team to develop training for AM and AE teams on best practices for campaign management and optimization Partner with Marketing to create internal and external case studies and demonstrate thought leadership
What you bring to the table:
5+ years of consultative, client-facing work in ad-tech or digital marketingAbility to build strong relationships with internal and external stakeholdersTalent for conveying complex topics in easily understood languageExcellent written and verbal communication skillsHighly organized with strong attention to detailEnergized by problem-solving under pressureProven track record leading working across organizational boundaries to get things doneInsatiable curiosity for how things work and a passion for continuous improvementMedia experience, including programmatic knowledge, is highly preferred
StackAdapters enjoy:
Highly competitive salary + commission structureRRSP/401K matching3 weeks vacation + 3 personal care days + 1 Culture & Belief day + birthdays offAccess to a comprehensive mental health care platformHealth benefits from day one of employmentWork from home reimbursementsOptional global WeWork membership for those who want a change from their home officeRobust training and onboarding programCoverage and support of personal development initiatives (conferences, courses, etc)Access to StackAdapt programmatic courses and certifications to support continuous learningAn awesome parental leave policyA friendly, welcoming, and supportive cultureOur social and team events!
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