Description
Whether you binge-watch a series on Netflix, plan faraway vacations from your phone, or read international news online, you’ve likely used Apollo’s technology this week. Apollo supports some of the largest GraphQL platforms in the world.
We’re not looking to rest on our laurels though — we’re aiming to change how software is built. Apollo wants to empower every software team to build an amazing user experience across any number of clients, without dealing with a barrage of API endpoints.
Equal to all of that, Apollo is intent on becoming the company where you can see your career grow through challenging work, collaborating with incredible teammates, and accomplishing the unattainable.
The Program Manager, Marketing Operations will be responsible for analyzing data from various marketing campaigns to assess their effectiveness and optimize future strategies. This person will track key metrics such as conversion rates, click-through rates, and return on investment to identify trends and areas for improvement. By leveraging data-driven insights, they will help drive Apollo’s GTM strategy, maximize our marketing budget, and drive higher levels of prospect engagement and revenue growth.
Whether you binge-watch a series on Netflix, plan faraway vacations from your phone, or read international news online, you’ve likely used Apollo’s technology this week. Apollo supports some of the largest GraphQL platforms in the world.
We’re not looking to rest on our laurels though — we’re aiming to change how software is built. Apollo wants to empower every software team to build an amazing user experience across any number of clients, without dealing with a barrage of API endpoints.
Equal to all of that, Apollo is intent on becoming the company where you can see your career grow through challenging work, collaborating with incredible teammates, and accomplishing the unattainable.
The Program Manager, Marketing Operations will be responsible for analyzing data from various marketing campaigns to assess their effectiveness and optimize future strategies. This person will track key metrics such as conversion rates, click-through rates, and return on investment to identify trends and areas for improvement. By leveraging data-driven insights, they will help drive Apollo’s GTM strategy, maximize our marketing budget, and drive higher levels of prospect engagement and revenue growth.
What you'll do
Define and Execute Marketing Performance Metrics
Monitor, track, and analyze the performance of marketing campaigns, to measure success and ROI.
Own Lead Scoring Model
Define and maintain a lead scoring model to drive a high conversion rate from Lead > Meeting > Opportunity > Closed Won deals.
Marketing Tool Management
Expert for all Marketing Technology, establishing best practices, troubleshooting support, and owning ongoing data quality. Ex., Marketo, Qualified, Clearbit, and more.
Who you are
At Apollo, we strive to provide competitive, market-informed compensation whilst ensuring consistency within the team in each country. We make hiring decisions based on your skills, experience, and our overall assessment of what we learned during the hiring process.
In addition to the U.S. base salary range, we also provide equity and benefits. Apollo offers all U.S. employees a choice of 3 Anthem Blue Cross medical plans and California residents can also choose from an additional 2 Kaiser medical plans. Dental and Vision benefits are provided by Sun Life Financial.
Location: This is a remote position that can be done from anywhere in the United States.
Equal Opportunity: Apollo is proud to be an equal opportunity workplace dedicated to pursuing and hiring a talented and diverse workforce.
E-Verify: Apollo is an E-Verify employer and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. For more information please visit E-Verify.
