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Marketing Manager

remote,Japan - Tokyo
Marketing

Description

Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $2B in revenue in our last fiscal year with extensive growth potential ahead.

At the heart of Veeva are our values: Do the Right Thing, Customer Success, Employee Success, and Speed. We're not just any public company – we made history in 2021 by becoming a public benefit corporation (PBC), legally bound to balancing the interests of customers, employees, society, and investors.

As a Work Anywhere company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment.

Join us in transforming the life sciences industry, committed to making a positive impact on its customers, employees, and communities.

The Role

We are looking for a flexible and versatile marketer who will be responsible for field marketing, strategic events (Summits, community, user groups), and producing, developing, and amplifying the use of highly engaging content and campaigns.  The person will be responsible for driving customer event executions, email campaigns, website localization, and support execution of ABM (account-based marketing). The Marketing Manager will work closely with the regional Marketing Director, sales, strategy, and product team    
 
It’s a great opportunity for someone who has a few years of hands-on marketing experience in a B2B company and is looking to learn from a high-growth company and make a real impact across many areas including demand generation, events, content, and digital marketing.

The Role

We are looking for a flexible and versatile marketer who will be responsible for field marketing, strategic events (Summits, community, user groups), and producing, developing, and amplifying the use of highly engaging content and campaigns.  The person will be responsible for driving customer event executions, email campaigns, website localization, and support execution of ABM (account-based marketing). The Marketing Manager will work closely with the regional Marketing Director, sales, strategy, and product team    
 
It’s a great opportunity for someone who has a few years of hands-on marketing experience in a B2B company and is looking to learn from a high-growth company and make a real impact across many areas including demand generation, events, content, and digital marketing.

What You’ll Do

  • Manage Veeva and industry and community events, including logistics, internal and external communications, promotions, event app management, and reporting.
  • Plan strategic events, and agendas, coordinate speakers, and programming and be creative in driving quality executions.
  • Leading the planning and implementation of email marketing campaigns, related to the products and/or services.
  • Manage customer segmentation and maintain the customer database.
  • Work cross-functionally with Content Marketing and Marketing Operations to plan a campaign calendar to drive and nurture customer journeys across targeted ABM accounts.
  • Manage and execute content updates on the corporate website (veeva.com/jp) 


  • Requirements

  • 4+ years experience in B2B marketing (bonus points if you have promoted enterprise software) specifically Field Marketing, Events, Demand Generation, Localisation, Email Marketing, Digital, and Communications
  • Experience with CRM and marketing automation systems (Marketo)
  • Strong communication ability (oral and written)
  • Experience working in a dynamic, high-growth environment
  • Native Japanese and Business English
  • Bachelor’s Degree

  • Nice to Have

  • Enterprise software
  • Familiarity with the life sciences industry

  • #LI-Remote


    Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.

    Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances.
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