You
We are seeking a strategic and visionary leader to join our team as the Head of Insights. As the Head of Insights, you will play a pivotal role in shaping our company's decision-making processes by providing valuable insights derived from data analysis, market research, and industry trends. The successful candidate will lead a team of external analysts/agencies and work closely with cross-functional teams to drive data-driven decision-making across the organization.
What You’ll Do
Strategic Leadership:
- Develop and execute a comprehensive insights strategy aligned with the company's goals and objectives.
- Provide thought leadership on emerging trends, competitive landscape, and market dynamics.
Team Management:
- Brief in and manage external insights partners
- Ensure the team is equipped with the necessary skills and resources to deliver actionable insights.
Data Analysis and Interpretation:
- Oversee the collection, analysis, and interpretation of data to provide actionable insights that drive business strategy and decision-making.
- Collaborate with data scientists and analysts to develop advanced analytical models and methodologies.
Market and Brand Research:
- Stay abreast of industry trends, market dynamics, and competitor activities to provide timely and relevant insights.
- Conduct market research to identify new opportunities and potential threats.
- Conduct market research to inform new product, category and channel launches,.
Cross-Functional Collaboration:
- Work closely with various departments, including Product Marketing, Product Development, Growth, Digital Product and Brand, to understand their insights needs and deliver solutions.
- Collaborate with senior leadership to present insights and recommendations that influence strategic decision-making.
Report and Presentation:
- Develop and deliver insightful reports and presentations to communicate complex data in a clear and actionable manner.
- Regularly update executive leadership on key insights and their implications for the business.
Who you are
- 10+ years of related consumer insights or market research experience
- In-house experience, preferably at a high-growth subscription-based brand
- Proficient in designing (and writing/programming), conducting, and analyzing primary qualitative and quantitative research
- Data analytics experience in IBM SPSS, Tableau, and SAS
- Survey programming and management experience in Qualtrics or the equivalent
- Proficient in sourcing and managing external suppliers to aid with quantitative and qualitative research projects
- Ability to synthesize across multiple data sources (quant, qual, behavioral, secondary, etc.) into a clear and concise narrative
- Previous experience in CPG health, beauty, or healthcare
- Previous experience advising on new product development projects
- Extraordinary written and verbal communication skills
- Flawless attention to detail in planning and execution of all assigned tasks
Compensation
The estimated annual pay range for this full-time position is ~$200k with equity and benefits across all US locations. This position is US-based and 100% remote. Our pay ranges are guided by discipline, level and experience required. Within the range, individual pay may vary based on additional factors, including: your specific location, desired skills/ technical competency, relevant experience. and advanced education and training.
Benefits include: Medical, Dental, Vision, Life, AD&D, LTD, Mental Wellness, EAP, Wellness Stipend + 401(k) match.