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eCommerce Marketing Assistant

South Africa
Marketing

Join a dynamic agency that manages multiple consumer brands in the direct-to-consumer (DTC) space. This role is ideal for a marketing generalist with deep knowledge of eCommerce DTC strategies, lead nurturing, audience segmentation, and digital advertising expenditure.

The successful eCommerce Marketing Assistant candidate will be instrumental in driving sales, optimizing marketing practices, and enhancing overall brand performance.

Location: Fully-Remote (Work from Home), 9 AM - 6 PM EST

Key Responsibilities:

  • UI/UX Enhancement: To spearhead initiatives to improve the user interface and user experience on the website, ensuring a seamless, intuitive, and engaging customer journey.

  • Tech Support & Product Page Development: Collaborate with the team to enhance the tech support and product pages, making them informative, user-friendly, and aligned with customer needs.

  • Shopify Store Management: Oversee all aspects of the Shopify store, from layout and design to product listings and customer interactions.

  • Klaviyo Optimization: Utilize provided media assets to create compelling content in Klaviyo, enhancing email marketing campaigns and customer communications.

  • Traffic and Sales Growth: Implement strategies to increase store traffic and sales, using analytics to guide decisions and measure success.

  • Reporting and Analytics: Regularly analyze store performance, identifying trends and areas for improvement.

Qualifications:

  • 3-5 years of experience in DTC marketing, with a focus on e-commerce.

  • Proven track record in enhancing UI/UX for e-commerce platforms.

  • Experience with Shopify store management and optimization.

  • Proficiency in using Klaviyo for email marketing, with a knack for creating engaging content with provided assets.

  • Strong analytical skills, with experience in using data to drive e-commerce growth.

  • Excellent problem-solving abilities and attention to detail.

  • Availability to work EST hours is required

Application Process:

To be considered for this role these steps need to be followed:

  • Fill in the application form

  • Record a video showcasing your skill sets

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