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Content Manager, YouTube

New York City
USD $70,000~$138,000
Management

The worldwide data management software market is massive (According to IDC, the worldwide database software market, which it refers to as the database management systems software market, was forecasted to be approximately $82 billion in 2023 growing to approximately $137 billion in 2027. This represents a 14% compound annual growth rate). At MongoDB we are transforming industries and empowering developers to build amazing apps that people use every day. We are the leading developer data platform and the first database provider to IPO in over 20 years. Join our team and be at the forefront of innovation and creativity.

About the Role

We are seeking a skilled and detail-oriented Content Manager to join our team. In this role, you will work cross-functionally with content-producing teams across Marketing to ensure that our YouTube content effectively reaches our target audience. From strategic digital touchpoints to field marketing programs, this position demands expertise in channel best practices, content distribution, analytics, and audience engagement, balanced with creative ideation and execution to maximize the impact of our content.

Key Responsibilities:

  • YouTube Channel Management: Manage and optimize MongoDB’s YouTube channel, ensuring alignment with the brand's objectives and audience interests
  • Analytics and Reporting: Monitor and analyze video performance using YouTube analytics and other relevant tools, providing valuable insights and recommendations for content programming and video reach and engagement
  • SEO Strategy: Optimize video metadata and evolve SEO strategies to enhance video discoverability on YouTube and other platforms
  • Audience Engagement: Actively engage with the YouTube audience by partnering with subject matter experts to foster a sense of community around MongoDB's content
  • Audience Growth: Implement strategies to grow MongoDB's YouTube subscriber base and increase video viewership across multiple channels
  • Leverage Emerging Platform and Tooling: Ideate with content creators to recommend creative methods and test new strategies in conjunction with new or upcoming YouTube platform features
  • Video Optimization and Upload: Advise video creators and upload videos on YouTube with an eye for systematic optimization of video titles, descriptions, tags, and thumbnails for improved search visibility and audience engagement
  • Content Consistency: Develop and maintain content schedules to ensure consistent and timely release of videos, considering optimal posting times and audience behavior
  • Cross-Channel Video Promotion: Collaborate with the marketing team to promote and experiment with videos across various digital channels, including web experiences, social media, email marketing, etc
  • YouTube Algorithm Updates: Stay updated with changes in YouTube's algorithms and adopt best practices to adapt content distribution and maintenance strategies accordingly

Requirements:

  • Minimum 5+ years experience
  • Proven experience managing and optimizing YouTube channels and content distribution, preferably within the media or entertainment industry
  • Strong familiarity with YouTube analytics and SEO best practices
  • Well-versed understanding of YouTube's algorithms and platform features
  • Exceptional written and verbal communication skills
  • Analytical mindset with the ability to translate data into actionable insights
  • Ability to work independently and meet content scheduling deadlines
  • A passion for digital media, YouTube, and audience engagement

To drive the personal growth and business impact of our employees, we’re committed to developing a supportive and enriching culture for everyone. From employee affinity groups, to fertility assistance and a generous parental leave policy, we value our employees’ wellbeing and want to support them along every step of their professional and personal journeys. Learn more about what it’s like to work at MongoDB, and help us make an impact on the world!

MongoDB is committed to providing any necessary accommodations for individuals with disabilities within our application and interview process. To request an accommodation due to a disability, please inform your recruiter.

MongoDB, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type and makes all hiring decisions without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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