Business Growth Specialist

Description

Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange.

Our mission is to accelerate cryptocurrency adoption and increase the freedom of money.

If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.

Responsibilities:

Research and identify new business opportunities to grow user base, capture new user segments, and increase revenue channels

Identify and leverage growth channels, including but not limited to referral, content marketing, social media, email marketing, and partnerships

Be the product owner, able to coordinate with cross-functional teams (Product, Data, Marketing, Country Teams) to execute business strategy and rollout new growth initiatives

Proactively monitor and analyze key metrics to track the effectiveness of growth initiatives and identify areas for improvement

Develop market-fit and innovative trading, execution and analytics strategies to broaden product and growth offerings to improve retail conversion

Stay updated on emerging trends, competitor landscape, community feedback and best practices in exchange products, growth hacking and digital marketing

Requirements:

Bachelor's degree in Marketing, Business, Computer Science, or related field

3 years of experience in growth hacking or digital marketing, preferably in IT companies

At least 2 years of experience in the crypto industry, preferable in a growth or product role

Track record of leading/participating in key product launches or growth efforts.

Strong analytical skills and proficiency in data analysis and tracking tools is highly preferred

Excellent communication and collaboration skills

Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities

Background and knowledge of crypto or finance is preferred

Bilingual written/spoken English and Chinese is preferred to ensure smooth communication with internal stakeholders in the region.

Working at Binance

• Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities

• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless

• Tackle fast-paced, challenging and unique projects

• Work in a truly global organization, with international teams and a flat organizational structure

• Competitive salary and benefits

• Flexible working hours, remote-first, and casual work attire

Learn more about how Binancians embody the organization’s core values, creating a unified culture that enables collaboration, excellence, and growth.

Apply today to be a part of the Web3 revolution!

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.

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